BEAUTY DIY PRODUCT REVIEWS

Be Your Most Vibrant Self with the Easiest in DIY Foam Dye | LIESE

Hi!!! As some of you may know (If you follow me on Twitter/Facebook), I’ve been posting about how my favourite foam/bubble dye — LIESE; Japan’s no.1 hair color brand* is here and it is ready to change how Filipinas color their hair at home.
PCX, Landmark Dept Store, Gaisano Dept Store, Robinsons Dept Store & Supermarket, CSI Supermarkets. Also soon to be available in SM Supermarket and SM Hypermarket.

I’ve been using this DIY foam dye for roughly around 4 years (before I stopped)! I always hoard this whenever I’m in Japan/Hong Kong/ and Singapore! So happy it’s finally here! I’ve tried so many foam / bubble dye brands and this one is the best for me so far.

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Colour Guide

I haven’t coloured my hair for (I think) more than a year now. Why? (1) I can’t be bothered to go to salon to have a haircut/hair dye — attention span is close to zero. (2) I felt like I had to save my last Liese box I got from Japan for a surprise special occasion or something.

Now that’s it’s readily available locally, I can easily maintain and change my hair colour at my own convenience 🙂 yay! Here’s a short video I made before we jump into the review! I haven’t touched my Youtube Account for ages! I’m planning to start again so comments and suggestions are always welcome ! 🙂


Everything you need is inside the box [ Instruction manual, Gloves, Mixture, Pump Bottle, and Hair Treatment]

Before anything else, please, please do the skin allergy test first! Everything is written in the manual with matching infographics so it’s very easy to understand 🙂

No Hair Dye except some leftover dye on the ends.

Mix these two together (please see video). Careful NOT TO SHAKE. Our goal is to have as less foam/bubbles inside the container.

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Texture of foam should be like this 🙂 Squeeze the bottle while in an UPRIGHT position to release product.
PS: I have never had an incident in which my skin was dyed as well but to be safe, you can put vaseline or petroleum jelly just before your hairline to avoid such accidents. Also make sure you wear something you can easily remove and you don’t mind having some stains on. OR you can go commando, LOL kidding.

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Before you start, make sure your hair doesn’t have tangles 🙂 I always start in the top / middle partition since that’s where the roots are.

PS: The formula is light BUT it still has a chemical smell to it so make sure you do this in a room with air flow. It can sting a bit for a few minutes but it’ll eventually go away (or you’ll just get used to it). Don’t stay in an air conditioned / super hot room because the temperature will make the foam runny.

PS: Please check from time to time if there are any runs and wipe them off! Please be careful not to get some in your eyes!

Depending on how light you want your hair to turn out, you can leave this on for around 20 – 40 minutes. Make sure to wash it all off completely and to apply the treatment included inside the kit afterwards. Don’t worry about your hair going dry because the treatment will be your best friend! I have super, super dry hair and after dyeing, the condition of my hair is even better 😀

So, here’s the end result:

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It’s my first time to try this particular shade — not bad! My regular shade is PLATINUM BEIGE or ASH but we don’t have it here…YET 🙂 Hopefully they bring in all the colours as there are so many to choose from! They even have peach/pink tones in Japan 🙂

Liese Creamy BHC offers six color variants, namely Rose Tea Brown; Raspberry Brown; chestnut Brown; Milk Tea Brown; Milky Beige; and Marshmallow Brown, that Filipinas can choose from.


Hope you enjoyed this post 🙂


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